NFL quarterback partners with Belk
NFL quarterback Cam Newton has partnered with Charlotte-based Belk, to launch an exclusive line of men's apparel. It will be available in all of Belk's stores across the southeast as well as on belk.com by spring 2013. By fall 2013 the line will also be including accessories and shoes.
According to John Thomas, Belk executive vice president of private brands, MADE Cam Newton joins Belk's 20 private brands that seek to satisfy the modern Southern lifestyle. "We are thrilled to be able to partner with one of today’s emerging style icons, " he says.
Newton, currently playing in Carolina Panthers, had this to say about the new exclusive line - "As a man born and raised in the south, I have always known Belk as a benchmark for quality apparel and a destination for clothing that is both functional and stylish. Developing a collection for Belk was a natural fit from the beginning, and we designed the MADE collection with an authentic approach." He added that he's extremely happy to be part of a clothing line that reflects his personal style.
You can learn more about the collection here: